ROI for service based businesses

What is the average cost per click for keywords relating to your business?

CPC

How much do you intend to spend on your ad campaign?

Ad Spend

€1000

What is the conversion rate (CVR) of visitors to your website that become new leads?

Conversion Rate

20%

How many of your leads turn into customers?

Close Rate

40%

On average, how much is each customer worth to your business?

Avg Customer Value

€100

The percentage of each sale that is profit

Avg Profit Margin

Based on these numbers, here is what you could expect for return on investment*

Visits 0
Leads 0
CPL 0
Sales 0
Revenue 0
Profit 0
Monthly ROI

Show Profit Margin Calculations

ROI for ecommerce based businesses

What is the average cost per click for keywords relating to your business?

CPC

How much do you intend to spend on your ad campaign?

Ad Spend

€1000

Conversion rate (from visitors to leads) on the page you send your leads to.

Conversion Rate

10%

On average, how much is each customer worth to your business?

Avg Customer Value

€100

The percentage of each sale that is profit

Avg Profit Margin

70%

Based on these numbers, here is what you could expect for return on investment*

Visits 0
Sales 0
Revenue 0
Profit 0
Monthly ROI

Show Profit Margin Calculations

*The information calculated from the First Page ROI Calculator is intended for use by you as a guide ONLY. The calculations produced by the First Page ROI Calculator do not in any way represent guaranteed results, and the calculations have no legal effect on any contracts entered into by you (‘the Client’) with First Page. The figures and formulae used within the First Page ROI Calculator may change at any time without notice. First Page accepts no responsibility for any losses arising from any use or reliance upon any calculations or conclusions reached by using the First Page ROI Calculator.

How do you calculate PPC ROI?

Our unmatched expertise in creating high-yield PPC campaigns with max ROI is well known amongst and outside our clients.

At First Page Digital, we’ve gone as far as to develop a user-friendly ROI calculator tool that provides quick insights in just minutes. By evaluating six critical metrics, our tool can determine the potential value of your next PPC campaign and what it can bring your business. The metrics we use to provide you data-driven insights are as follows…

Average cost per click

The CPC, or Cost Per Click, varies based on a range of factors including proposed ad spend, industry, and targeted keyword competition level.

Proposed spend

A PPC campaign's outcome is heavily influenced by the proposed monthly budget. For optimal results, we suggest a minimum budget of 1,600 AUD, depending on your business size.

Conversion rate

This pertains to the conversion of various actions on your current website, including sales, leads, signups, and other related metrics.

Close rate

To calculate the ROI of your PPC campaign, B2B or B2C service-based businesses must enter their close rate.

Average customer value

The Average Customer Value (ACV) is the monetary value of a customer at a particular stage in the marketing funnel.

Profit margin

To calculate your profit margins, you can compute your net income by deducting your total expenses from your total revenue, then dividing the result by your total revenue.

PPC ROI Calculator Tool

FAQs

What is PPC?

In PPC advertising, businesses run ads on search engines and social media platforms, and pay each time someone clicks on their ad. Explore the advantages of using this advertising strategy.

What factors determine my PPC costs?

The expenses associated with your PPC campaign are affected by several factors such as the quality of your ads (whether low or high), the specificity of your targeted keywords and demographics, and monthly advertising expenditure.

CAN I USE THIS CALCULATOR TO CALCULATE SEO ROI?

Our ROI calculator tool is exclusively designed to calculate the potential return on investment for PPC campaigns. To calculate the kind ROI you can expect from your SEO campaigns, please use our SEO ROI calculator tool provided on our website.

WHAT IS THE OPTIMUM ROI FOR A PPC CAMPAIGN?

The return on investment (ROI) for PPC advertising is subjective and varies based on factors like business size and industry. The ideal ROI would be the one that yields the highest profit margins, considering the expected business goals and budget.

AM I GUARANTEED TO GET THESE ROI FIGURES IF I IMPLEMENT A PPC CAMPAIGN?

Since our ROI calculator is designed to provide estimates of potential returns, it’s important to note that the calculated ROI numbers are not guaranteed outcomes. They serve as a helpful reference to illustrate how a well-executed PPC campaign can play a valuable role in your overall digital marketing strategy.

HOW CAN I GET STARTED WITH PPC?

A successful PPC campaign is one aspect of a complete digital marketing plan. Reach out to our team of experts to explore how we can assist in expanding your business today!

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PPC ROI Calculator

ROI for service based businesses

ROI for ecommerce based businesses

How do you calculate PPC ROI?